Prowling the streets in their newly released sneakers, avoiding anything tailored and opting only for the best denim, an ‘Urban Warrior’ is an advocate for all things new and fresh. I suppose you could say this is a millennial trend, heavily influenced by streetwear but with a slightly more refined edge. These are the ‘cool kids’.

So what are the key elements to a true urban look? There are many things to take into consideration when attempting this look, first of which is that it’s not as easy as it looks. As a casual style people automatically presume it’s an easy one to create, but the truth is it’s just as hard to pull off as a three piece suit. If you just fling things together they look erratic and messy, plus you’ll probably look like a crazy person. This look shouldn’t be scruffy, it’s a bold statement style that has been influenced by streetwear culture but isn’t necessarily ‘streetwear’. This isn’t about wearing baggy pants and a baseball cap, it’s about creating an outfit that’s influenced by urban culture and high fashion. There are 6 key pieces that you need to own to qualify for the prestigious title of ‘Urban Warrior’.

1. Denim

Start with a decent pair of dark blue jeans. Dark denim is a must when it comes to the look. Ignore the ripped and distressed jeans, like I said this isn’t a scruffy look, so turn your attention to these neater numbers from Calvin Klein, Vivienne Westwood Anglomania, Diesel and Nudie Jeans.


Nudie Jeans, Diesel, Calvin Klein, Vivienne Westwood Anglomania

2. A Hood

A hoody is the key part of any streetwear look, so consequently it will appear in any Urbanite’s wardrobe. The best thing about wearing a hoody is that you can layer around it; t-shirt under it, bomber jacket over it or when it’s especially cold, an Idris Elba-like overcoat over the top.


Michael Kors, Paul Smith Jeans, C.P Company, Billionaire Boys Club

3. Graphics

Another fundamental part of this look; a printed t-shirt is a statement piece that could be the core of the outfit. You frame everything else around the boldest piece, whether it’s a sweatshirt or t-shirt. Expect logo printing with an artistic flare. Most brands can contribute here.


Billionaire Boys Club, Dsquared, Y3, Paul Smith Jeans

4. Sneakers

A modern man’s prized procession, women have got their handbags and men have their trainers. It’s a  given that these guys would feature. No modern Urbanite worth his salt would admit to owning anything less than 10 pairs. There’s the super luxury sneakers in the form of low and mid tops from Filling Pieces and Mason Garments, and then there’s the innovative creations from the guys over at Y3. All worthy.


Y3, Filling Pieces, Cruyff Classics, Mason Garments

5. Sweats

It’s the modern-day pullover. Sweatshirts aren’t what they used to be, there’s some incredible prints and fabrics out there now. A strong statement feature that can really make an outfit.


J Lindeberg, Dsquared, AMI, C.P Company

6. Military

Military styles have always influenced the urban look. Perhaps it’s something to do with military personal wandering the city streets whilst on leave, I’m not sure but their bomber jackets and signature camo have been a stolen by the fashion business.


Stone Island, Belstaff, AMI, Paul Smith Jeans

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